Pricing Archives | Vistage Research Center https://www.vistage.com/research-center Resource for Business Leadership, Coaching, and CEOs Thu, 27 Oct 2022 20:44:35 +0000 en-US hourly 1 https://wordpress.org/?v=6.0.3 7 questions about pricing strategy with Casey Brown https://www.vistage.com/research-center/customer-engagement/product-pricing/20201027-7-questions-pricing-strategy/?utm_source=rss&utm_medium=rss&utm_campaign=20201027-7-questions-pricing-strategy https://www.vistage.com/research-center/customer-engagement/product-pricing/20201027-7-questions-pricing-strategy/#respond Thu, 27 Oct 2022 21:00:00 +0000 https://www.vistage.com/research-center/?p=43535 The rising cost of everything is circular. Small and midsize businesses are impacted by inflationary pressures and, in turn, are also contributing to this as 67% of CEOs report plans to raise prices in the next 12 months according to...

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Strategic pricing when inflation crashes into recession https://www.vistage.com/research-center/customer-engagement/product-pricing/20220803-strategic-pricing-inflation-recession/?utm_source=rss&utm_medium=rss&utm_campaign=20220803-strategic-pricing-inflation-recession https://www.vistage.com/research-center/customer-engagement/product-pricing/20220803-strategic-pricing-inflation-recession/#respond Fri, 26 Aug 2022 21:30:00 +0000 https://www.vistage.com/research-center/?p=41488 Download the webinar slides Inflation is impacting small and midsize businesses in a variety of ways. As a result, our research shows that 75% of CEOs plan to raise prices over the next 12 months. At the same time, record-setting...

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Small business CEOs confident in own firms, not economy, according to WSJ/Vistage March 2019 survey https://www.vistage.com/research-center/business-financials/economic-trends/20190328-small-business-ceos-dim-economic-outlook/?utm_source=rss&utm_medium=rss&utm_campaign=20190328-small-business-ceos-dim-economic-outlook https://www.vistage.com/research-center/business-financials/economic-trends/20190328-small-business-ceos-dim-economic-outlook/#respond Wed, 27 Mar 2019 05:52:38 +0000 https://www.vistage.com/research-center/?p=24252 Download the full infographic Small business CEOs are increasingly concerned about the outlook for the U.S. economy. Confidence in economy fell 29 points in one year, according to March WSJ/Vistage Small Business CEO survey. Despite the drop in confidence, small...

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The Price Is RIGHT: 5 Pricing Models Explained https://www.vistage.com/research-center/customer-engagement/the-price-is-right-5-pricing-models-explained/?utm_source=rss&utm_medium=rss&utm_campaign=the-price-is-right-5-pricing-models-explained https://www.vistage.com/research-center/customer-engagement/the-price-is-right-5-pricing-models-explained/#comments Wed, 29 Feb 2012 02:33:15 +0000 http://blog.vistage.com/?p=9844 Determining the most appropriate pricing model for your business is tricky and takes considerable research, planning and testing before full implementation across all of your products and services. Of particular concern to many business owners is the impact of price...

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The Dilemma of Variable Pricing https://www.vistage.com/research-center/business-growth-strategy/the-dilemma-of-variable-pricing/?utm_source=rss&utm_medium=rss&utm_campaign=the-dilemma-of-variable-pricing https://www.vistage.com/research-center/business-growth-strategy/the-dilemma-of-variable-pricing/#respond Wed, 22 Feb 2012 17:01:31 +0000 http://blog.vistage.com/?p=9675 Globalization has enabled unprecedented hyper-competition, and all types of dynamic comparative pricing models. Yet pricing within many segments of our economy appear like something from the The Stone Age. If you go into a white tablecloth restaurant and order the...

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